28
Adidas 4DFWD


Client
Client
Adidas
Adidas
Type
Type
Content Creation
Content Creation
,
,
Digital Content
Digital Content
Year
Year
2023
2023
About
About
This adidas campaign for the 4DFWD running shoe explores the rhythm of the content creator lifestyle where days blur into a constant loop of create, edit, post, repeat. In a world where everything exists within one mental space, the film reflects on how easily burnout begins to take hold.
This adidas campaign for the 4DFWD running shoe explores the rhythm of the content creator lifestyle where days blur into a constant loop of create, edit, post, repeat. In a world where everything exists within one mental space, the film reflects on how easily burnout begins to take hold.





Credits
Mshaffuan
Director
Credits
Mshaffuan
Director
Quote



